Unlock the Full Potential of Your Business with the Ultimate Google Business Profile Optimization Program!
Transform Your Challenges into Opportunities
Inside the Google Business Optimisation Program
Introduction
Start your journey with Karl from Reputable Academy as he introduces the Google Business Profile Optimisation Program. Understand why an optimised profile is essential and get a sneak peek into what you’ll achieve by the end of this course.
Discover where your optimised Google Business Profile will appear in search results. Learn the difference between paid ads, local map search, and organic listings, and understand how each impacts your visibility.
Discover where your optimised Google Business Profile will appear in search results. Learn the difference between paid ads, local map search, and organic listings, and understand how each impacts your visibility.
Accessing Your Profile
Learn how to access your Google Business Profile and manage team permissions effectively. Ensure you and your team have the right access to your profile, detailing two methods for logging in and how to grant team members the necessary permissions to help optimize your profile.
Keywords
Unlock the power of keywords. Identify essential keywords that align with what your clients are searching for and incorporate these across your profile, reviews, and website to boost visibility and attract more traffic.
Keyword Performance
Analyze the performance of keywords within your Google Business Profile. Use the performance tab to see which keywords are triggering your profile and gain insights on using this data to refine your content and attract more traffic.
Profile Editing
Get detailed instructions on updating the essential elements of your Google Business Profile. This video covers everything from ensuring your business name and categories are correct to updating contact details, opening hours, and additional features, making sure your profile is comprehensive and up-to-date.
Business Categories
Optimise your profile by selecting the best business categories to drive more traffic. Learn how to choose relevant primary and additional categories, the impact of correct categorization, and tips for using tools to help identify the most effective categories for your business.
Google Bio
Create a compelling, SEO-optimized bio for your Google Business Profile. Focus on writing a bio that addresses client pain points, uses keywords effectively, and engages visitors with a strong hook to attract more clients and improve your profile’s performance.
Reading Reviews
Understand the importance of reading and responding to reviews to manage your online reputation. This video highlights the need for timely responses to all reviews, good or bad, and provides strategies for maintaining a high reputation score by addressing customer feedback promptly and professionally.
Messaging
Set up and optimize the messaging function on your Google Business Profile. Personalize responses, set up frequently asked questions, and enhance customer interaction, making it easier for clients to reach out and engage with your business.
Photos
Discover how to optimize the photo section of your Google Business Profile. Regularly update your profile with engaging photos, including team pictures, product images, and behind-the-scenes shots, to boost profile interaction and improve SEO.
Products & Services
Learn how to set up and optimize the product section on your Google Business Profile. Categorize your products effectively, use keyword-rich descriptions, and maintain consistent and appealing product images to make your offerings stand out and attract more customers.
Optimize the services tab on your Google Business Profile by adding detailed descriptions for multiple relevant services. Capture various search queries, use detailed content for each service, and regularly update this section to keep your profile dynamic and informative.
Optimize the services tab on your Google Business Profile by adding detailed descriptions for multiple relevant services. Capture various search queries, use detailed content for each service, and regularly update this section to keep your profile dynamic and informative.
Q&A
Set up the Q&A feature on your Google Business Profile to provide valuable information and improve engagement. List frequently asked questions, incorporate keywords, and use a special technique to get your questions highlighted as snippets, making your profile more informative and user-friendly.
Adding Updates
Utilize the add update feature on your Google Business Profile to post engaging content that boosts your SEO. Learn how to create effective updates, offers, and events, emphasizing the importance of compelling hooks and engaging images to capture attention and drive traffic to your profile.
Asking for Reviews
Master the art of asking for reviews with effective strategies to gather quality feedback that enhances your profile’s credibility and visibility. Use Google’s review link, set up review campaigns, and aim for a high number of positive reviews to boost your profile’s reputation and search rankings.
What's included?
Gain exclusive access to Karl's wealth of expertise and his proven methodologies.
With a deep dive into the 9 Business Accelerators, this course equips you with the tools to elevate your business through a stellar online reputation.
Uncover the secrets of lead flow, remarkable experiences, and undeniable credibility, setting your business on a trajectory of unparalleled success.
With a deep dive into the 9 Business Accelerators, this course equips you with the tools to elevate your business through a stellar online reputation.
Uncover the secrets of lead flow, remarkable experiences, and undeniable credibility, setting your business on a trajectory of unparalleled success.
Insightful Videos
Gain access to over 3 1/2 hours of comprehensive video content led by Karl, providing valuable insights into reputation marketing. Karl's expertise and real-world examples will guide you through mastering the art of building and maintaining a stellar business reputation.
Practical Templates
Leverage professionally designed templates tailored to streamline your reputation-building process. From winning belief blueprints to ownership team matrices, these templates serve as practical tools to implement Karl's teachings effectively.
Strategic Tools
Navigate the intricacies of reputation marketing effortlessly with strategic tools. These calculators and resources ensure you cover all essential aspects, keeping you on track to achieve remarkable client experiences and undeniable credibility in the market.
Join a Thriving Community
Connect with like-minded learners in our vibrant community. Share experiences, seek advice, and collaborate with peers who are also on a journey to enhance their business reputation. The community provides a supportive space to foster growth and learning together.

Enroll now to experience the benefits
Predictable and consistent
lead flow
Enroll in the Reputation Builder Program to establish a system that ensures a consistent and predictable flow of leads, allowing you to manage your business with financial confidence.
An undeniable edge over competitors
Join us to gain strategies that not only set you apart but provide an undeniable competitive advantage, positioning your business as the go-to choice in your industry.
Long-lasting, consistent online reputation
The Reputation Builder Program empowers you to build and maintain a strong, positive online reputation that withstands the test of time, fostering trust and credibility with your audience.
A marketing machine that works for you 24/7
Discover the secrets to creating a zero-dollar cost marketing machine that operates round the clock, allowing you to reach potential clients efficiently without the need for continuous investment.
Elevate Your Business
A Proven Path to Business Success
In my 27 years navigating the dynamic marketing landscape, I've witnessed the transformative power of a stellar reputation. I'm Karl Schwantes, and from this wealth of experience, I've crafted the Reputation Builder Program—a strategic roadmap addressing core challenges in today's competitive digital arena.
As the COVID-19 storm hit, witnessing my business lose 97% overnight prompted swift action. Examining past success revealed 173 sales and over a million dollars in revenue attributed to Google reviews in the previous year alone. This was my lightbulb moment; our online reputation, forged through happy clients' Google Reviews, became a sales generator without spending a dime on advertising.
This revelation birthed the Reputation Builder Program—an empowering guide for businesses to succeed through reputation marketing.
As the COVID-19 storm hit, witnessing my business lose 97% overnight prompted swift action. Examining past success revealed 173 sales and over a million dollars in revenue attributed to Google reviews in the previous year alone. This was my lightbulb moment; our online reputation, forged through happy clients' Google Reviews, became a sales generator without spending a dime on advertising.
This revelation birthed the Reputation Builder Program—an empowering guide for businesses to succeed through reputation marketing.
Write your awesome label here.
Testimonials
A Success Story
Frequently asked questions
I run a service based business. Will Reputation Marketing help my business?
Absolutely! Reputation Marketing is beneficial for both service based, product based and online businesses. It enhances trust, generates leads, provides a competitive edge, and contributes to long-term success. I have implemented the Reputation Builder framework in almost every business and industry you can think of, making it a versatile and proven approach for enhancing your online reputation and growing your business with quantifiable increases in top line revenue and profit.
Is this program suitable for beginners with no marketing experience?
Absolutely! The program is structured to cater to not only a diverse range of business industries and niches but also to every business owner no matter what their level of marketing experience may be. We provide step-by-step guidance, making it accessible and beneficial for learners at all levels, while challenging those that are more advanced to take their business to the next level.
I'm just starting out with my business. Am I able to join the program?
Absolutely! The Reputation Builder Program is designed to cater to business owners at all stages, including those just starting out. Whether you're a seasoned entrepreneur or embarking on your entrepreneurial journey, the program provides valuable insights and strategies to establish a strong foundation for your business. It's a perfect opportunity to kickstart your online reputation and set the stage for future success. Even new business can see results in a matter of months which differs from traditional SEO which can take 9 months or more.
Can I access the course materials after completing the program?
Yes, you will have continued access to the course materials even after completing the program, allowing you to revisit content for ongoing reference, or bring in new team members to help them up to speed.
Is there a refund policy if I'm not satisfied with the program?
Absolutely. We would never want you to feel like you haven’t gotten a disproportionate level of value for your investment. If you have watched all the videos and regularly attended the weekly implementation calls and are unsatisfied at the end of the 3 months please reach out to our support team to discuss your concerns and explore potential solutions or a full refund.
Is technical support available if I encounter issues with the online platform?
Absolutely! Our technical support team is available to assist you with any issues you may encounter while navigating the online platform. Please make sure you reach out as quickly as you can so we can make sure you don’t lose momentum in your reputation builder journey. Absolutely! Our technical support team is available to assist you with any issues you may encounter while navigating the online platform.
Is this another one of those imposter guru courses that I have heard about.
You can rest assured that this course was built on decades of real world experience, and many years of practical implementation with a proven track record for hundreds of businesses world wide. There is nothing in this program that Karl does not implement himself in his multiple businesses that he owns.
Is this course just for business owners?
Absolutely not. Marketing managers, practice managers and store managers can definitely benefit from this course and bring the valuable lessons learned to the business. Often there are a number of people from a business that attend the implementation calls from business owners to support team members - all are welcome.
Will this work for Allied Health and Medical professionals
Absolutely. It is very important to remember to stay AHPRA compliant when it comes to your online reputation. There is nothing in this program that violates any of the AHPRA guidelines.